Jakarta, October 3, 2023 – PT Modernland Realty Tbk., through its flagship project Jakarta Garden City (JGC), has been honored with the "Best in Marketing Campaign" award at the 18th annual Marketing Award, organized by Majalah Marketing. The award recognizes the company's outstanding marketing strategies and accomplishments.

The Marketing Award is a highly coveted recognition in Indonesia, celebrating the exceptional achievements of companies that have implemented comprehensive marketing strategies to achieve long-term success. A panel of esteemed judges, including professors, doctors, and senior lecturers from renowned universities such as FEB UI, Swiss German University, SBM ITB, and Binus Business School, as well as digital marketing practitioners, evaluated the submissions.

Kelvin O. Lesmana, Director of Residential and Commercial at PT Modernland Realty Tbk., expressed his gratitude for the award, stating that it serves as a strong motivation to continue striving for excellence in a challenging property market.

"A company's success in the competitive market is largely attributed to its marketing strategy. Even in difficult times, with the right strategy, strong leadership, effective execution, and a talented marketing team, sales targets can be achieved," said Kelvin O. Lesmana.

Jakarta Garden City, a sprawling 370-hectare township in East Jakarta, has gained immense popularity as a residential and commercial destination. The upcoming launch of the exclusive Vastu @Garden City cluster, offering premium homes with numerous advantages, is set to further elevate the township's appeal. Designed by renowned architect Hadivincent, this new development will feature 388 units on a 7.5-hectare site, catering to discerning homebuyers seeking a sophisticated urban lifestyle.

kelvin O. Lesmana added that the launch of Vastu @Garden City marks a significant milestone for Jakarta Garden City as it enters the premium housing market, particularly in the rapidly growing East Jakarta corridor.

"Given the increasing land prices and the township's development, Jakarta Garden City is well-positioned to enter the next level and target the premium housing segment in Jakarta, especially in the East Jakarta corridor. Therefore, we can expect more premium products to be introduced in the future," Kelvin O. Lesmana stated optimistically.